India Hoardings – Outdoor advertising has long been a potent means of communication and promotion. This medium offers unparalleled reach and visibility compared to electronic advertising channels. In line with the digital era, outdoor advertising is transitioning from static to digital formats, albeit at a gradual pace in the Indian market. It remains a vital component in crafting impactful advertising strategies. Presently, the outdoor advertising market in India is valued at INR 3085 crore.
Airport Branding – Airport advertising encompasses promotional activities targeting travelers, whether at the airport periphery, inside terminals, or on flights. This form of advertising is relatively newer compared to traditional platforms like television or print media, making it inherently attention-grabbing. Its significance has surged due to the substantial increase in airport traffic, driven by factors like affordable airfares, promotional incentives from travel companies, and the demand for safe and efficient travel experiences.
Office Space Advertising – Technology has revolutionized not just gadgets but also commercial and residential infrastructure. Modern office spaces are no longer mundane structures; they are architecturally innovative, equipped with contemporary amenities. These high-rise buildings offer spacious, organized work environments for multiple companies, fostering a seamless co-working culture.
